Regional Director of Sales and Marketing
Mike Busch joins us as the regional director of Sales and Marketing in the West after eight years serving seniors and their families in independent, assisted living and memory care communities. His experience with a national senior living company crossed six Western states and over 40 communities. Coaching and developing sales leaders in our industry, he instills trust, understanding and partnership as “key” for teams working with families navigating this new chapter in their lives. Mike’s favorite of our 12 Culture Keepers is “If you have a problem, bring a solution with you too.” Mike resides in the great Northwest (Washington state) and enjoys spending time with his wife and their dogs, recreating outdoors, and relaxing at their cabin on Coeur d’Alene lake.